English | 2021 | ISBN: 036774192X | 289 pages | pdf | 18.12 MB Urban Modernity in the Contemporary Gulf offers a timely and engaging discussion on architectural production in the modernization era in the Arabian Peninsula. Focusing on the 20th century as a starting point, the book explores the display of transnational architectural practices resulting in different notions of locality, cosmopolitanism, and modernity. Contextually, with an eye on the present, the book reflects on the initiatives that recently re-engaged with the onceville modernewhich, meanwhile, lost its pivotal function and meaning.
English | 2021 | ISBN: 1398601489 , 1398601462 | 257 pages | True PDF EPUB | 5.32 MB Times have changed: you can launch a successful enterprise with your phone, sell through social media and tap into a whole world of opportunities. English | 2021 | ISBN: 1108473539 , 978-1108473538 | 324 pages | True PDF | 10.4 MB Figurative communication (the use of metaphor, metonymy, hyperbole and irony) provides economy of expression, clarity, persuasiveness, politeness, evaluation, and communication of emotions. However, it also increases the potential for misunderstanding in situations when people lack shared background knowledge. This book combines theoretical frameworks with empirical studies that measure the effectiveness of different approaches to the use of figurative language in advertisements, to show how to maximise the benefits of creative metaphor and metonymy in global advertising. It highlights how subtle differences in colour, layout, and combinations of different kinds of figurative language affect the reception and appreciation of creative advertising, shedding new light on the nature of figurative communication itself. With a balance between theory, experiments and practical case studies, this book is accessible for academics in linguistics and communication studies, as well as advertising and marketing professionals.
English | 2021 | ISBN: 140022876X | 208 pages | True EPUB | 1.35 MB Develop, expand, and share your gifts as a leader to inspire others to use their own individual talents in extraordinary ways-from one of the county's most sought-after motivational speakers with a 30+ year career in franchise development.
English | 2020 | ISBN: 978-1292314952 | 1612 pages | True PDF| 218.65 MB This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.
English | 2021 | ISBN: B09HQ727VS | 122 pages | pdf, epub | 13.23 MB Creating games has become one of the most profitable ventures in the tech industry with single games such as Candy Crush Saga raking in $6,400,000,000 in revenue for their creators. One of the key drivers of this explosion is the Unity Game Engine. The unity game engine was created to democratize and provide opportunities for indie developers to make AAA games easily. The unity engine gives you the power of a game studio in one editor. Its rich library of resources, forums and tutorials ensure that you have the best experience creating that best seller game of yours. This ebook contains all you need to know to get you started creating games using the unity engine.
English | 2021 | ISBN: 1839218622 | 485 pages | True PDF EPUB | 56.41 MB Overcome the challenges and complexities involved in creating your own shaders with high-level realism using practical solutions, best practices, and the latest features of Unity 2021 English | 2021 | ISBN: 1982165197 | 303 pages | True epub | 17.24 MB An unflinching memoir from the six-time NBA Champion, two-time Olympic gold medalist, and Hall of Famer-revealing how Scottie Pippen, the youngest of twelve, overcame two family tragedies and universal disregard by college scouts to become an essential component of the greatest basketball dynasty of the last fifty years. English | 2020 | ISBN:0367458527 | 514 pages | True EPUB | 28.39 MB Understanding Regression Analysis unifies diverse regression applications including the classical model, ANOVA models, generalized models including Poisson, Negative binomial, logistic, and survival, neural networks and decision trees under a common umbrella; namely, the conditional distribution model. It explains why the conditional distribution model is the correct model, and it also explains (proves) why the assumptions of the classical regression model are wrong. Unlike other regression books, this one takes a realistic approach from the outset that all models are just approximations. Hence, the emphasis is to model Nature's processes realistically, rather than to assume (incorrectly) that Nature works in particular, constrained ways.
English | 2021 | ISBN: 1482228629 , 978-1482228625 | 293 pages | True PDF | 53.09 MB Understanding Interactionis a book that explores the interaction between people and technology, in the broader context of the relations between the human-made and the natural environments. |