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 English | 2021 | ISBN: 1799880044, 978-1799880042 | 363 pages | True PDF EPUB | 19.5 MB In the last decade, the use of data sciences in the digital marketing environment has increased. Digital marketing has transformed how companies communicate with their customers around the world. The increase in the use of social networks and how users communicate with companies on the internet has given rise to new business models based on the bidirectionality of communication between companies and internet users. Digital marketing, new business models, data-driven approaches, online advertising campaigns, and other digital strategies have gathered user opinions and comments through this new online channel. In this way, companies are beginning to see the digital ecosystem as not only the present but also the future. However, despite these advances, relevant evidence on the measures to improve the management of data sciences in digital marketing remains scarce. Advanced Digital Marketing Strategies in a Data-Driven Era contains high-quality research that presents a holistic overview of the main applications of data sciences to digital marketing and generates insights related to the creation of innovative data mining and knowledge discovery techniques applied to traditional and digital marketing strategies. The book analyzes how companies are adopting these new data-driven methods and how these strategies influence digital marketing. Discussing topics such as digital strategies, social media marketing, big data, marketing analytics, and data sciences, this book is essential for marketers, digital marketers, advertisers, brand managers, managers, executives, social media analysts, IT specialists, data scientists, students, researchers, and academicians in the field.  English | 2022 | ISBN: 1119775779 | 481 pages | True PDF | 208.79 MB Adult Orthodontics Complete reference work covering the increasingly prominent area of adult orthodontics  English | 2022 | ISBN: 1800569254 | 294 pages | True PDF EPUB | 38.55 MB Build your own designs from vector shape and apply design principles when creating projects in Adobe Illustrator  English | 2021 | ISBN: 978-1799867890 | 330 pages | True PDF EPUB | 30.94 MB Environmental, social, and corporate governance (ESG) risk considers the nonfinancial risks that could arise in a business, such as sustainability, brand reputation, legal aspects, ethics, and more. As businesses all have their own risk profiles, there is a need for risk management and mitigation that is unique for each company. Because of this variability, the study on ESG risk factors and motives of incorporating the ESG perspective into business models are crucial yet challenging. Therefore, it is important to understand how companies are adapting and mitigating ESG risk in diverse types of businesses. Adapting and Mitigating Environmental, Social, and Governance Risk in Business examines processes in enterprises that can increase the sustainability of business models and their coherence with the assumptions of the concept of sustainable development and ESG risk. Furthermore, the book explores how enterprises operating in different sectors are adapting their business models towards sustainability in order to create sustainable value. This book is a valuable tool for managers, executives, entrepreneurs, practitioners, academicians, researchers, and graduate students in finance, business, and management.  English | 2022 | ISBN: 3110340860, 3110686104 | 456 pages | True PDF EPUB | 52.61 MB This is a high level introduction to abstract algebra which is aimed at readers whose interests lie in mathematics and in the information and physical sciences. In addition to introducing the main concepts of modern algebra, the book contains numerous applications, which are intended to illustrate the concepts and to convince the reader of the utility and relevance of algebra today. In particular applications to Polya coloring theory, latin squares, Steiner systems and error correcting codes are described. Another feature of the book is that group theory and ring theory are carried further than is often done at this level. There is ample material here for a two semester course in abstract algebra.  English | 2021 | ISBN: 1496398238, 978-1975174538 | 743 pages | True EPUB | 22.14 MB Leave the self-doubt behind — get fully grounded in effective perinatal care, with Perinatal Nursing, 5th Edition , an official publication of the Association of Women's Health, Obstetric and Neonatal Nurses (AWHONN). This freshly updated, comprehensive resource offers expert guidelines and best practices for the full range of patient care issues, from cultural practices and pregnancy complications to newborn assessments and nutrition. Stay current with this must-have, evidence-based support for both perinatal and labor and delivery nursing.  English | 2022 | ISBN: 9355511078 | 386 pages | PDF | 13.78 MB Practice VB.NET & ASP.NET in simple steps  English | 2021 | ISBN: 1474490468, 978-1474490467 | 240 pages | True PDF | 6.24 MB Antonia Pont shows us how to identify when practising is happening and explains, using the early philosophy of Gilles Deleuze, how it fosters transformation, and gives us access to deep memory and rest, while also cultivating stability and responsiveness in the present. Practising, in other words, gives us three kinds of time instead of one. Practising involves an interweaving of differences expressing themselves among intentional repetitions. By engaging in practising, we open times other than our habitual presents, we slip the binds of identity and we thin out our relation with behaviours that shut out the future. Whether you practise already, are curious about embarking, or are a reader of Deleuze, this book – for makers, thinkers, lovers and activists – is a rigorous account of why practising is hard to say, why it works and why it matters.  English | 2022 | ISBN: 0192897853 | 353 pages | True PDF EPUB | 8.69 MB Pandemics have quickly become one of the most important subjects of the twenty-first century. This edited volume provides a comparative analysis of the ways in which pandemics are theorized and studied across several disciplines. A Multidisciplinary Approach to Pandemics has two objectives: first, to explore the growing diversity of theories and paradigms developed to study pandemics; and second, to initiate a multidisciplinary dialogue about the  English | 2022 | ISBN: 0192845241 | 497 pages | True PDF | 13.85 MB A Modern Primer in Particle and Nuclear Physics provides a cohesive introduction to the fundamentals of the field and is designed to be accessible to undergraduate students. The textbook provides an ideal entry point and presents the modern concepts, theories, and experiments that explain the elementary constituents and basic forces of the universe. Starting with the basic concepts and definitions, the textbook goes on to cover core developments, such as the links between quantum chromodynamics and nuclear physics, the Higgs Boson, and the first observation of gravitational waves. New concepts are introduced gradually and clarified by intuitive explanations, exercises, and concrete examples linking particle physics to nuclear physics, astrophysics, and gravitation. The book also includes appendices on special relativity and non-relativistic quantum mechanics for those needing a basic grounding in these areas. The text is an expert guide for undergraduate physics students wanting to expand their knowledge, and also provides fascinating insights to graduate students, junior researchers, and physics enthusiasts. |
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