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 Strategic Planning for Public Relations By Ronald D. Smith 2020 | 658 Pages | ISBN: 0367903857 | PDF | 8 MB The sixth edition of Strategic Planning for Public Relations offers an innovative and clear approach for students wanting to learn how to develop public relations campaigns. Ron Smith shows how to implement research-driven strategic campaigns, drawing on his experience as a professional in the industry and his teaching in the classroom. He turns complex problem-solving and decision-making processes in strategic communication and public relations into easy-to-follow steps, flexible enough to apply to various situations and organizations in the real world. This new edition includes real-world, diverse examples of cases and current events, along with classic cases that stand the test of time. It includes new research on opinions and practices, covers award-winning public relations campaigns, and significantly increases information on social media, with a reformatting of the Tactics section to highlight internet-based and social media. As a leader in teaching public relations strategy, this text is ideal for students in upper division undergraduate and graduate courses in public relations strategy and campaigns. Complementing the book are online resources for both students and instructors. For students: chapter overviews, useful links to professional organizations and resources, and an overview of careers in public relations. For instructors: an instructors' manual, lecture slides, and sample course materials. Please visit www.routledge.com/cw/smith.
 Stop Catastrophizing: How to Quit Making Yourself Depressed and Anxious about the Future by Robert Cooper English | 2022 | ISBN: N/A | ASIN: B0BHWVC6MZ | 144 pages | EPUB | 1.38 Mb Here is aProven Formulafor Solving Worry-Some, "Catastrophic" Situations and Setting Yourself Free from Unwanted Thoughts!  Stochastic Calculus via Regularizations English | 2022 | ISBN: 303109445X | 669 Pages | PDF EPUB (True) | 41 MB The book constitutes an introduction to stochastic calculus, stochastic differential equations and related topics such as Malliavin calculus. On the other hand it focuses on the techniques of stochastic integration and calculus via regularization initiated by the authors. The definitions relies on a smoothing procedure of the integrator process, they generalize the usual Itô and Stratonovich integrals for Brownian motion but the integrator could also not be a semimartingale and the integrand is allowed to be anticipating. The resulting calculus requires a simple formalism: nevertheless it entails pathwise techniques even though it takes into account randomness. It allows connecting different types of pathwise and non pathwise integrals such as Young, fractional, Skorohod integrals, enlargement of filtration and rough paths. The covariation, but also high order variations, play a fundamental role in the calculus via regularization, which can also be applied for irregular integrators. A large class of Gaussian processes, various generalizations of semimartingales such that Dirichlet and weak Dirichlet processes are revisited. Stochastic calculus via regularization has been successfully used in applications, for instance in robust finance and on modeling vortex filaments in turbulence. The book is addressed to PhD students and researchers in stochastic analysis and applications to various fields.  Starlight: An Introduction to Stellar Physics for Amateurs by Keith Robinson English | PDF(True) | 2009 | 274 Pages | ISBN : 1441907076 | 5.3 MB This is a book about the physics of stars and starlight. The story of starlight is truly fascinating. Astronomers analyze and interpret the light from stars using photometry and spectroscopy, then inspirational detective work combines with the laws of physics to reveal the temperatures, masses, luminosities and outer structure of these far away points of light. The laws of physics themselves enable us to journey to the very center of a star and to understand its inner structure and source of energy!
 Spicy and Delicious Meals from Around the World with Love!: Let's Spice Your Diet Up, Shall We?! by Keanu Wood English | 2021 | ISBN: N/A | ASIN: B09F9WVWJB | 74 pages | EPUB | 3.14 Mb Spices don't only add flavors and tastes to your meals, and there are many benefits that you can get from adding spices to your meal.  Songs of Love, Poems of Sadness: The Erotic Verse of the Sixth Dalai Lama By Professor Paul Williams 2004 | 200 Pages | ISBN: 1850434794 | PDF | 6 MB The Sixth Dalai Lama (1683-1706) refused to take full monastic vows, returned the vows he had already taken, and loved women, alcohol and archery with a passion that perhaps suggests he had a premonition of his early death at the age of 24. He also wrote love poetry, poetry that has survived in a Tibetan world where secular verse generally does not, precisely because he was the Dalai Lama. In this fascinating and completely original book, Paul Williams aims to make the Sixth Dalai Lama and his verses accessible to those with no background in the study of Buddhism or Tibet. He also offers a completely new translation of the extant erotic poems, which reveal a rich and complex personality. This first translation to be based on the latest critical edition and accompanied by hints on how to read the verses, as well as explanations of obscure points or allusions, will be of great interest to those desiring to learn more about eastern religion and spirituality.  Social Work Practice with Children and Families: A Family Health Approach By Francis K.O. Yuen 2005 | 296 Pages | ISBN: 0789017954 | PDF | 7 MB Effectively engage clients in working for personal changeSocial Work Practice with Children and Families presents the framework for family health social work and its applications in various practice environments. This vital textbook provides a unique blend of academic deliberations and practical service guidelines. Case examples or discussion questions are included at the end of each chapter to facilitate more in-depth understanding and discussion among graduate and undergraduate students, professors, and educators in health and human service areas.Social Work Practice with Children and Families is organized into two major sections entitled Practice Interventions and Policy, Programs, and Emerging Families. This book will supply you with intervention and change strategies for promoting the physical, mental, emotional, social, economic, cultural, and spiritual growth and development of the family unit and each of its members, resulting in its holistic well-being. The book covers a wide variety of family dynamics that you will encounter, including gay/lesbian parents, single parents, and grandparents as caregivers. In this resource, you will also find case studies, adaptive strategies, and intervention models for working with families dealing with: abuse and violence disability loss and grief HIV/AIDS migrating and seasonal farm work and more!Social Work Practice with Children and Families will show you how to adopt and use family health social work practice methodology and models in your casework. As a supplemental text, it will help you harness the resources of the household, the government, and the community to develop interventions and services that promote the interests and welfare of your clients and their loved ones.  Social Navigation of Information Space by Alan J. Munro, Kristina Höök, David Benyon English | PDF | 1999 | 291 Pages | ISBN : 1852330902 | 46.1 MB Social navigation is a vibrant new field which examines how we navigate information spaces in "real" and "virtual" environments, how we orient and guide ourselves, and how we interact with and use others to find our way in information spaces. This approach brings a new way of thinking about how we design information spaces, emphasising our need to see others, collaborate with them, and follow the trails of their activities in these spaces. Social Navigation of Information Space is the first major work in this field, and includes contributions by many of the originators and key thinkers. It will be of particular interest to researchers and students in areas related to CSCW and human computer interaction. As a thoroughly multi-disciplinary topic, it will also be of interest to researchers in cognitive psychology, social psychology, philosophy, linguistics, sociology, architecture and anthropology.
 Simple Acts of Love: 500 Little Ways to Make a Big Difference in Your Relationship by Maria Del Russo English | July 2, 2019 | ISBN: 1507210396 | 148 pages | PDF | 1.11 Mb Learn some easy ways to add a little everyday romance into your relationship with this fun guide in the style of Simple Acts of Kindness.  Katherine Ramsland, "Shadows of Death" English | 2015 | ISBN: 1514385031 | EPUB | pages: 280 | 1.4 mb Welcome to the newest box set (three books rolled in to one set) of the New York Times bestselling series, Notorious USA. In Shadows of Death, acclaimed Wall Street Journal bestselling author Katherine Ramsland take crime readers on a tour of New Jersey, New York and Delaware. New Jersey Home of the Jersey Devil, New Jersey has its share of other devils, from predatory nurses to thrill killers and sadists. Here you'll find a family that preyed on one of their own, a mass murderer with a List of Grudges, an adulterous minister killed with his mistress, and a wife who cut up her husband. This state is rich in crime, with a significant number of high profile cases, like the Lindbergh and Reso kidnappings, Unruh's rampage, and the celebrated success of America's Most Wanted in tracking down a man who'd slaughtered his entire family. New York The Empire State has witnessed many unique and perverse crimes. Quite a few triggered international headlines. This is where the phrase "serial killer" was born - for good reason! From genius killers to violent child molesters, New York has it all. We also find the demented assassinations of Stanford White and John Lennon, the strange case that inspired Edgar Allen Poe, murders that enthralled filmmakers, scandalous crimes that altered journalism, and even a murderous writer. Let's not forget Amityville and the missing Judge Crater! But we must warn you: Don't read this book at night! Delaware The first documented female serial killer in the U.S. came out of the tiny state of Delaware, as did a "signature killer" who attracted FBI profilers. Political intrigue winds though an unsolved mystery in Wilmington, while a high-powered attorney ruins his life to punish his mistress. We have poisoners and bludgeoners, and some privileged teenagers killing their baby. The corridor state between New Jersey and Maryland might be small, but it has harbored some very dark characters. |
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