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 Free Download The Effects of Noise on Aquatic Life By Brandon L. Southall (auth.), Arthur N. Popper, Anthony Hawkins (eds.) 2012 | 695 Pages | ISBN: 1441973109 | PDF | 15 MB The Second International Conference on the Effects of Noise on Aquatic Life will take place in Ireland August 15-20, 2010. The main emphasis of the conference will be on defining the current state of knowledge. However, we will also assess progress in the three years since the First conference. The Second conference will place strong emphasis on recent research results, the sharing of ideas, discussion of experimental approaches, and analysis of regulatory issues.
 Free Download The Effective Tax Burden of Companies in European Regions: An International Comparison By Lothar Lammersen, Professor Dr. Robert Schwager (auth.) 2005 | 252 Pages | ISBN: 3790815624 | PDF | 6 MB The tax burden on investment or companies is an important factor for the attractiveness of a country or a region. In particular, business location and investment decisions are influenced by the relative tax burdens encountered in different regions. This study presents estimates of the effective average and marginal tax rates on company investment for 143 regions in Europe and the USA. Using the approach pioneered by Michael Devereux and Rachel Griffith, it is shown that companies face a wide variation of effective tax burdens across European regions. The results are explained by analysing the importance of specific tax provisions for the tax burden at the various locations.  Free Download The Effect of Team Composition on Strategic Sensemaking By Tanja Prinzessin zu Waldeck (auth.) 2007 | 244 Pages | ISBN: 3835005561 | PDF | 3 MB Top management teams constantly need to deal with changes in their environment, for instance changing customer demand, social environments, or supplier situations. They try to understand how these changes can affect their organization and adapt their organizational strategy. But teams differ in the ways they make sense of their environment and accordingly in the decisions they make and the success they have. Tanja Prinzessin zu Waldeck analyzes the effects of the composition of top management teams on their strategic sensemaking process. Based on the results of ten case studies, she shows that the diversity of experiences of team members supports the team to pick up strategically relevant environmental changes early and to develop a wide range of strategic alternatives. The author also indicates that the diversity of a team does not affect the speed with which teams come up with strategic decisions, but that speed appears to be influenced more by the personalities, leadership style, and culture in a top management team. Furthermore, she implies that family and state-controlled businesses are more likely to experience problems in their team composition than public ones.  Free Download The Effect of Advertising and Display: Assessing the Evidence By Robert East (auth.) 2003 | 118 Pages | ISBN: 1441953736 | PDF | 7 MB How does advertising work? Research findings on the effects of advertising are assembled and critically reviewed in this clearly written book, which is designed for both advanced students and practitioners.Robert East presents evidence on successful advertising campaigns where the brand benefits from more sales and higher prices, and he describes how good advertising can sometimes reduce the cost of doing business. The question of repeated exposure is examined: do sales initially gather pace with additional ad exposures, or do the gains get less and less after the first exposure? New evidence on this issue is assessed.The focus then moves to a model of ad response that covers the evidence on repeated ad exposure and explains how advertising may work over both short-term and long-term periods. The processes that could produce the long-term effect are discussed and new evidence is presented on the function of word of mouth. There is a chapter on the psychological processes that are used to explain ad effect and brief sections on the point of purchase and online advertising.Throughout the book, attention is given to the implications of research findings for those who spend advertising money. Discussion includes the importance of long-term effects, the customer segments that respond most to advertising and the role of advertising compared to direct marketing.Robert East is the author of an advanced textbook: Consumer Behaviour: Advances and Applications in Marketing. He is Professor of Consumer Behavior at Kingston Business School, London.  Free Download The Edge of Sentience: Risk and Precaution in Humans, Other Animals, and AI by Jonathan Birch English | 2024 | ISBN: 0192870424 | 398 Pages | True PDF | 13 MB  Free Download The Economics of Online Markets and ICT Networks By Russel Cooper, Gary Madden, Ashley Lloyd, Michael Schipp (auth.), Professor Russel Cooper, Professor Gary Madden, Professor Ashley Lloyd, Michael Schipp (eds.) 2006 | 268 Pages | ISBN: 3790817066 | PDF | 5 MB Building new business on the most recent version of the Web is no longer a multi-million dollar undertaking. Start-up companies are leveraging a decade of innovation of technology, driven by entrepreneurs not financiers. Past lessons led to new service that provides a sustainable revenue base from which to refine service offerings and the definition of a viable business model. Within this context, the volume examines the economics of platform structure and firm competition within and between online markets, modern theoretical treatments of regulatory intervention in online markets and the consideration of forward-looking experimental analysis of demand for yet to be provided services. The volume is divided into three parts: innovation and competition in online markets; regulation, pricing and evaluation with real options; and empirical approaches to market analysis.  Free Download The East and West in Late Medieval Travel Na Chang English | 2024 | ISBN: 1527576868 | 222 Pages | True PDF | 4.4 MB  Free Download The Eagle and the Hart: The Tragedy of Richard II and Henry IV by Helen Castor English | 2024 | ISBN: 198213920X | 576 Pages | True ePUB | 29 MB
 Free Download Serge Gruzinski, "The Eagle and the Dragon: Globalization and European Dreams of Conquest in China and America in the Sixteenth Century" English | ISBN: 0745667112 | 2014 | 312 pages | PDF | 5 MB In this important new book the renowned historian Serge Gruzinski returns to two episodes in the sixteenth century which mark a decisive stage in global history and show how China and Mexico experienced the expansion of Europe.  Free Download Mstyslav Chernov, "The Dreamtime: A Novel" English | ISBN: 1644699885 | 2022 | 544 pages | PDF | 1486 KB A Kirkus Best Indie Book of the Year & a Library Journal Best World Literature read, from Pulitzer Prize-winning AP Journalist and Director/Producer/Writer of the Academy Award-winning documentary 20 Days in Mariupol |
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