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 Free Download Optimiertes Direkt- und Database-Marketing unter Einsatz mehrstufiger dynamischer Modelle By Ralf Elsner (auth.) 2003 | 235 Pages | ISBN: 3824478072 | PDF | 14 MB Im Direktmarketing lautet die zentrale Frage: Wen bewerbe ich wie, wann und wie oft? Erstaunlicherweise sind bisher weder in der wissenschaftlichen noch in der praxisorientierten Management-Literatur Antworten auf die Teilfragen wann und wie oft zu finden. Ralf Elsner zeigt, dass im Direktmarketing Anzahl sowie Umfang von Werbeaktionen kritische Erfolgsfaktoren sind, die auf Basis mathematisch-ökonomischer Verfahren bestimmt werden können. Mit Hilfe einer dynamischen mehrstufigen Modellierung wird ein Ansatz zur Werbeaktionsoptimierung entwickelt und erfolgreich in die Praxis umgesetzt. Der Unternehmenserfolg kann nachweislich gesteigert werden, indem nicht isolierte Werbeaktionen, sondern mittelfristige Direktwerbeerfolge optimiert werden.
 Free Download Optimale Gestaltung der Unternehmensnachfolge: Übertragung von Einzelunternehmen und Mitunternehmeranteilen hinsichtlich Erbschaft- und Einkommensteuer By Gabriele Rautenstrauch (auth.) 2002 | 319 Pages | ISBN: 3824477114 | PDF | 7 MB Das Thema Unternehmensnachfolge ist von großer praktischer Relevanz, da in den kommenden Jahren eine Vielzahl von Unternehmen auf Nachfolger übertragen und dadurch Steuerzahlungen ausgelöst werden. Dabei bestehen für die Übertragung des Vermögens zahlreiche Gestaltungsmöglichkeiten, die sich unterschiedlich auf die ertrag- und erbschaftsteuerliche Steuerbelastung auswirken. Gabriele Rautenstrauch zeigt auf, wie der Erblasser und seine Erben bei der Planung und Durchführung einer steueroptimalen Übertragung von Betriebsvermögen in Form von gewerblichen Einzelunternehmen oder Mitunternehmeranteilen unterstützt werden können. Ein Schwerpunkt liegt in der Analyse der Zielbeziehungen zwischen Einkommen- und Erbschaftsteuerbarwertminimierung bei Ausübung verschiedener Gestaltungsmöglichkeiten. Abschließend werden die steuerlichen Aktionsparameter zu Gestaltungsstrategien verdichtet, die sich auf die einzelnen Zeitpunkte einer Unternehmensnachfolge (vorbereitende Maßnahmen, vorweggenommene Erbfolge, Erbfall und Erbauseinandersetzung) erstrecken.  Free Download Optimal Control of Credit Risk By Didier Cossin, Felipe M. Aparicio (auth.) 2001 | 102 Pages | ISBN: 1461355311 | PDF | 3 MB Optimal Control of Credit Risk presents an alternative methodology to deal with a financial problem that has not been well analyzed yet: the control of credit risk. Credit risk has become recently the center of interest of the financial community, with new instruments (such as Credit Risk Derivatives) and new methodologies (such as Credit Metrics) being developed. The recent literature has focused on the pricing of credit risk. On the other hand, practitioners tend to eliminate credit risk rather than price it. They do so via collateralization. The authors propose here a methodological basis for an optimal collateralization. The monograph is organized as follows: Chapter 1 reviews the main avenues of literature related to our problem; Chapter 2 provides a brief overview of the main optimal control principles; and Chapter 3 presents the models and their setting. In the remaining chapters, the authors propose two sets of programs. One set of programs will apply in cases where the information on the assets=value is readily available (full observation case), while the other applies when costly audits are needed in order to assess this value (partial observation case). In either case, the modeling stage leads to a set of quasi-variationalinequalities which the authors attempt to solve numerically in the simpler case of full observations. This is done in Chapter 6. Finally a simulation analysis is carried out in Chapter 7, in which the authors study the influence on the control process of changes in the different model parameters. This precedes a discussion on possible extensions in Chapter 8 and some concluding remarks in Section 9.  Free Download Optimal Control and Differential Games: Essays in Honor of Steffen Jørgensen By Gustav Feichtinger, Gernot Tragler (auth.), Georges Zaccour (eds.) 2002 | 238 Pages | ISBN: 1461353688 | PDF | 21 MB Optimal control and differential games continue to attract strong interest from researchers interested in dynamical problems and models in management science. This volume explores the application of these methodologies to new as well as to classical decision problems in management sciences and economics. In Part I, optimal control and dynamical systems approaches are used to analyze problems in areas such as monetary policy, pollution control, relationship marketing, drug control, debt financing, and ethical behavior. In Part II differential games are applied to problems such as oligopolistic competition, common resource management, spillovers in foreign direct investments, marketing channels, incentive strategies, and the computation of Markov perfect Nash equilibria. Optimal Control and Differential Games is an excellent reference for researchers and graduate students covering a wide range of emerging and revisited problems in management science.  Free Download Mathieu Hébert, "Optical Models for Material Appearance" English | ISBN: 2759826473 | 2022 | 260 pages | PDF | 11 MB Material appearance has emerged as a scientific topic in its own right rather recently and an increasing number of professionals concerned by this topic, belonging to various application areas, are entering this vast field. Thanks to the rise of imaging systems and visual rendering software, and the rapid development of accessible devices for color and gloss analysis, non-expert people can now check, for example, the compliance of a product with an appearance standard, or create a realistic virtual prototype. Most of these tools are based on optical concepts which are generally not in the forefront at an elementary level usage, but which are necessary for a consistent analysis of the specific cases studied. The objective of this book is precisely to introduce the fundamental notions of optics allowing the readers to understand the radiometric quantities measured with common devices, to learn how to analyze them, and to review some classical optics-based predictive models for various types of materials and structures. We have chosen to illustrate the theoretical notions with numerous examples and corrected exercises, easily transposable to a variety of materials: glass plates, polymer films, pigment layers, metals, papers and printed surfaces, coatings, etc. The book targets an audience of students, engineers and researchers who have a scientific background but not nessarily versed in optics, who are seeking sound bases in order to characterize the appearance of products and better comprehend the more advanced research currently being conducted in this area.  Free Download Oppenheimer: The Father of the Atomic Bomb by VIVEK SINGH English | October 2, 2024 | ISBN: N/A | ASIN: B0DJFRZN5F | 120 pages | EPUB | 1.32 Mb Oppenheimer: The Father of the Atomic Bomb explores the remarkable life of J. Robert Oppenheimer, a pivotal figure in the history of nuclear weapons and the scientific revolution of the 20th century. As the leader of the Manhattan Project, Oppenheimer's groundbreaking work at the Los Alamos Laboratory played a crucial role in developing the atomic bomb during World War II. This biography delves into his early years, examining how his genius in nuclear physics and science led to the creation of a weapon that would forever alter the course of history.  Free Download Operatives Controlling: Aufgaben, Objekte, Instrumente By Bernhard Schroeter (auth.) 2002 | 383 Pages | ISBN: 3409120122 | PDF | 11 MB Der Controller ist Dienstleister im eigenen Unternehmen. Er sorgt für Kosten-, Ergebnis- und Strategietransparenz. Gerade in wirtschaftlich schwierigen Zeiten müssen sich Unternehmen einer konsequenten Kostenanalyse stellen. Die operative Planung ist dabei Grundlage für das tägliche Handeln: Chancen und Risiken erkennen und frühzeitig Maßnahmen ergreifen, die Fehlentscheidungen auf Führungsebene verhindern und die Zielerreichung ermöglichen. Der Autor beschreibt Controlling-Instrumente und gibt praktische Hinweise zur Kostenartengliederung, zum Aufbau einer Kontierungsanweisung sowie zur kurzfristigen Erfolgsrechnung. Er stellt - neben einem Cash-flow-Kennzahlensystem - die erste in sich schlüssige Definition zum operativen wertmäßigen Controlling vor. Mehr als 150 Abbildungen und Tabellen unterstützen die Aussagen im Text. Bernhard Schroeter ist Leiter des Fachgebiets Finanzbuchhaltung im Bereich Rechnungswesen Konzern/Methoden bei der der DaimlerChrysler AG. Er ist als Lehrbeauftragter an Berufsakademien in Baden-Württemberg tätig.  Free Download Operational Safety for Aviation Managers;Practice Beyond the Theory by John Frearson English | 2025 | ISBN: 0367476452 | 129 pages | True PDF EPUB | 10.06 MB  Free Download Operational Logistics: The Art and Science of Sustaining Military Operations By Moshe Kress (auth.) 2002 | 247 Pages | ISBN: 1461353874 | PDF | 9 MB Operational Logistics: The Art and Science of Sustaining Military Operations explores military logistics in terms of the theoretical foundations of operational logistics (OpLog) and its applications. The theoretical foundations are examined with regard to two dimensions. First, the artistic or qualitative aspects of contemporary logistics are looked at in the context of the operational level of war. These OpLog aspects include principles, imperatives and tenets, which are stated and analyzed. The second dimension relates to the scientific aspects of logistics. It is manifested by a formal network model that represents the structural and operational features of an OpLog system. Hence the book examines both artistic and scientific dimensions of military logistics and integrates the respective qualitative and quantitative aspects into a unified and definitive presentation of operational logistics. Chapter 1 presents a general introduction to military logistics. Chapter 2 discusses the general structure and characteristics of logistics and describes its three levels - strategic, operational and tactical. Chapter 3 focuses on Operational Logistics (OpLog). Chapter 4 deals with the logistics planning process. Chapter 5 addresses the issue of logistics information. Chapter 6 deals with forecasting logistics demands. Chapter 7 introduces the first version of the logistics network model. Chapter 8 addresses an important property of an OpLog system - Flexibility. Chapter 9 discusses two major (and dual) issues in OpLog practice: force accumulation and medical treatment and evacuation. Chapter 10 presents an inter-temporal network optimization model that is designed to determine deployment and employment of the support chain in an OpLog system.  Free Download OpenCart 4: Dev Guide for Themes & Extensions: Unlock the Potential of OpenCart 4: Master Theme, Extension Development, and Docs for Developers by Rupak Nepali English | June 28, 2024 | ISBN: N/A | ASIN: B0D8DSMHHT | 303 pages | EPUB | 13 Mb Unlock the full potential of OpenCart 4 with "OpenCart 4: Dev Guide for Themes & Extensions" This comprehensive guide, written by seasoned developer Rupak Nepali, is the ultimate resource for novice or experienced developers looking to master the intricacies of OpenCart 4, from installation to advanced customization. |
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