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 Free Download Michael Jäckel, "Ambivalenzen des Konsums und der werblichen Kommunikation" Deutsch | 2007 | pages: 275 | ISBN: 3531152726 | PDF | 1,9 mb Vorbemerkung Die vorliegende Publikation fasst die Beiträge der Tagung „Ambivalenzen des Konsums und der werblichen Kommunikation", die vom 07. bis 09. Juni 2006 an der Universität Trier stattfand, zusammen. Für die Drucklegung sind alle Beit- ge aktualisiert und erweitert worden. Mein erster Dank gilt an dieser Stelle den Autorinnen und Autoren, die zum Gelingen dieser Publikation beigetragen - ben. Marissa Maurer und Thomas Lenz danke ich für die Unterstützung während des gesamten Projekts, ebenso Nicole Zillien und Christian Gerhards sowie - bine Wollscheid und Heike Hechler. Der Deutschen Forschungsgemeinschaft sei an dieser Stelle noch einmal herzlich für die Förderung des Vorhabens gedankt sowie der Zukunftsinitiative Rheinland-Pfalz für die erfahrene Unterstützung. Trier, im Februar 2007 Michael Jäckel Ambivalenzen des Konsums und der werblichen Kommunikation Michael Jäckel Michael Jäckel Ambivalenzen des Konsums und der werblichen Kommunikation 1 Thematische Einführung Am Anfang der Konsumgesellschaft steht eine Ambivalenz. Zumindest könnte man Adam Smith und seine Aussage, dass Sinn und Zweck der Produktion der Konsum ist, in diesem Sinne interpretieren. Formuliert hatte er diese Feststellung im Rahmen einer kritischen Diskussion der merkantilistischen Wirtschaftso- nung: „Der Verbrauch allein ist Ziel und Zweck einer jeden Produktion, daher sollte man die Interessen des Produzenten eigentlich nur soweit beachten, wie es erforderlich sein mag, um das Wohl des Konsumenten zu fördern. " (Smith 1978 [zuerst 1789], S. 558) Schutzzölle begünstigten dagegen das Entstehen von - nopolen, die wiederum zum Unwohl des Konsumenten erhöhte Preise mit sich bringen. In der Mitte des 18.  Free Download Ambient Assisted Living (AAL) Technologies: Transitioning from Healthcare 4.0 to Healthcare 5.0 English | 2025 | ISBN: 1032858591 | 280 Pages | PDF EPUB (True) | 47 MB Ambient assisted living (AAL) utilizes information and communication technology to empower individuals to maintain an active and independent lifestyle for as long as possible. The concept of AAL has been around for decades, but with the evolution of the healthcare sector, we have seen significant advancements in AAL technologies. In recent years, there has been a growing trend towards living alone, and AAL plays a crucial role in supporting individuals to live independently. Ambient Assisted Living (AAL) Technologies: Transitioning from Healthcare 4.0 to Healthcare 5.0 is divided into four comprehensive sections that explore the shift from Healthcare 4.0 to Healthcare 5.0.  Free Download Ambicoloniality and War: The Ukrainian-Russian Case English | 2025 | ISBN: 3031740769 | 250 Pages | PDF (True) | 8 MB This book proposes a new notion of "ambicoloniality" to speak about the current situation when Ukraine has become Russia's territory of obsession, and Russia, in its desire to occupy Ukraine, has in effect subjected itself to Ukraine's symbolic dominance. Ambicoloniality presents a key point of divergence from already existing models, as the mutual impact of the two countries over centuries has gone both ways, over a shared border - in contrast to other empires that established their colonial power relations at a distance. The Ukrainian-Russian case is very different from the examples covered by both postcolonial and decolonial theorists. To explore the reasons and consequences of such a differing process of colonial expansion/ anti-colonial struggle/ decolonial release, the book inquires into the historical and cultural reasons for the emerging gap between the two states. It explores which role cultural hybridity plays in political self-identification in both Ukraine and Russia, and how this hybridity has manifested in society and culture (including examples of art and literature) following the dissolution of the Soviet Union in 1991, until 2023.  Free Download Amazing Animal Secrets: The Illustrated Encyclopedia of Wildlife Wonders by Art Venka English | January 16, 2025 | ISBN: N/A | ASIN: B0DT83NTG8 | 607 pages | EPUB | 204 Mb Discover the Wonders of the Animal Kingdom!  Free Download Além das convenções: ativando o arquétipo do Trickster em sua vida e carreira (Arquétipos no dia a dia) (Portuguese Edition) by Reginaldo Osnildo Portuguese | April 26, 2024 | ISBN: N/A | ASIN: B0D2V3LHJG | 108 pages | EPUB | 1.90 Mb Bem-vindo ao início de uma jornada inesquecível, uma exploração profunda e transformadora que irá mudar a maneira como você vê o mundo e a si mesmo. "Além das convenções: ativando o arquétipo do Trickster em sua vida e carreira" não é apenas um livro; é um convite para desvendar e integrar uma das figuras mais enigmáticas, divertidas e poderosas da mitologia e do inconsciente coletivo: o Trickster.  Free Download Valerie Sperling, "Altered States: The Globalization of Accountability" English | 2009 | pages: 398 | ISBN: 0521834007 | PDF | 14,9 mb Is globalization good for democracy? Or has it made our governing institutions less accountable to citizens? Located at the intersection of international relations and comparative politics, this book explores the effects of globalization on national governance. Under what circumstances do the transnational forces that embody globalization encourage or discourage political accountability? Among the transnational forces discussed in the book are the International Monetary Fund, the World Bank, multinational corporations, the United Nations, private military contractors, peacekeepers, the European Court of Human Rights, and several transnational social movements. Using in-depth case studies of situations in which these transnational institutions interact with national governments and citizens, Valerie Sperling traces the impact of economic, political, military, judicial, and civic globalization on state accountability and investigates the degree to which transnational institutions are themselves responsible to the people whose lives they alter.  Free Download Alpines by Grey Wilson, Christopher; English | 2024 | ISBN: 0719843952 | 208 pages | True EPUB | 219.52 MB  Free Download Almost Periodicity and Almost Automorphy by Abdallah Afoukal, Brahim Es-sebbar, Khalil Ezzinbi, Gaston Mandata N'Guérékata English | 2025 | ISBN: 3111683613 | 466 pages | True PDF EPUB | 74.44 MB  Free Download Almost Periodic Type Solutions by Marko Kostić English | 2025 | ISBN: 3111687287 | 598 pages | True PDF EPUB | 102.37 MB  Free Download Thorlac Turville-Petre, "Alliterative Poetry of the Later Middle Ages" English | 2019 | ISBN: 0367191377, 0367191407 | PDF | pages: 286 | 11.5 mb Originally published in 1989, Alliterative Poetry of the Later Middle Ages is an anthology of texts looking at the tradition of alliterative poetry in medieval English literature. The book presents lesser known alliterative Middle English poems, which are unmodernised and include explanatory footnotes designed to give clarity to the text and enable critical response to the texts. The book illustrates the great range and variety of alliterative verse, both rhymed and unrhymed. The poems range from descriptions of armies, bloody battles, dramatic storms and dreams of goddesses. Whatever the subject, social and political satire, theological controversy and moral admonition is always given a lively and interesting setting. The book contains a succinct and incisive introductory material and a carefully selected bibliography which will encourage further reading. |
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