AI and Business: Mapping the Present for Harnessing the Future
English | 2026 | ISBN: 1837088896 | 305 pages | True PDF,EPUB | 21.19 MB
AI and Business: Mapping the Present for Harnessing the Future addresses the growing need for businesses to not only understand but effectively implement artificial intelligence (AI) as a core component of their operational strategies. AI has quickly evolved from an experimental technology to a transformative tool reshaping the business landscape. While many organisations recognise its potential, numerous others struggle to integrate AI into their existing frameworks and align it with their strategic goals. This contributed work offers a comprehensive, practical guide for businesses seeking to implement AI across various functions, including marketing, finance, operations, and human resources, while highlighting the critical steps to bridge the gap between technology and effective business use.