Domestika – Illustrated Digital Lettering
Home Page http://www.domestika.org/en/courses/1174-illustrated-digital-lettering
Learn how to add depth and meaning to words using shapes, color, and volume
Illustrated lettering designs have the power to engulf the viewer into an imaginative rollercoaster, awakening their emotions through the multiple layers of meaning within each letter. Behind this imaginative artwork lies a structured methodology, research, and lots of playfulness, all of which can be learned in this course. Birgit Palma—renowned artist specializing in type illustration—takes you to her own designer's playground and shows you all the steps to creating unique illustrated lettering art.
Using her vast experience from working with major clients such as Adidas, Adobe US, Diesel, Hyundai, Coca-Cola, more, she shows you how to go from the initial ideation, to designing on Adobe Illustrator and Photoshop, right up to the best way to share it with clients and peers. Get to know Birgit, about her career so far, and how her flaws helped her shape her style, as well as the mentors and influences that inspire her work.
Start off by going over some basic design principles along with some references for each one. Get a deeper understanding of what modular type is, seeing how everything begins with simple geometric shapes. Birgit then shows you how to organize your workspace on Illustrator to work more efficiently, seeing some of her favorite tools along the way.
