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Customer Once, Client Forever: 12 Tools for Building Lifetime Business Relationships by Richard A. Buckingham
English | Jan. 1, 2001 | ISBN: 0938721828 | 300 Pages | PDF | 1 MB
In Customer Once, Client Forever, Buckingham presents a process to identify, create and maintain the relationship with the client using his 12 Lifetime Tools.
A presentation of all of the necessary steps businesses should take in order to ensure that their clients keep coming back. A guide to being the best at customer service, with an emphasis on fostering repeat business and customer referrals. Twelve tools for maintaining and strengthening customer relationships. DLC: Customer services-United States.
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