Lead with We The Business Revolution That Will Save Our Future

The global coronavirus pandemic has thrown into stark relief how "business as usual" is no longer serving us. The economic, business, and environmental models of the past do not reflect our current realities. And for our economy-for us-to survive, we need nothing less than a seismic shift in the way we do business.
Enter Simon Mainwaring,New York Times-bestselling author and founder and CEO of We First. A decade ago, he showed how business leaders and consumers could use social media to build a better world inWe First. Now, after decades of research and field experience at the vanguard of the world's most successful brand revolutions, he provides inLead With Wea blueprint for doing business better in today's challenged world.
By leading with "we"-putting the...