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English | 2020 | ISBN: 1292266953 , 978-1292266954 | 391 pages | True PDF | 25 MB
For courses in strategy and strategic management.
Core strategic management concepts without the excess
Strategic Management and Competitive Advantage: Conceptsstrips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the6th Editionprovides students with the tools they need for strategic analysis.
Pearson MyLab™ Management is not included.Students, if MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.
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