HR Analytics and Digital HR Practices Digitalization post COVID-19

This book discusses the effect of global pandemic, Covid-19, on human resource and draws strategies with new job designing tools and techniques. It provides insights on how to develop new strategies for HR professionals in corporates and academicians. This book explores the implication of descriptive, predictive and prescriptive HR analytics practices for different functional domains and in different countries during COVID-19. It brings new dimensions of study in HR analytics which are sure to change after COVID-19 as it has affected the way people are going to work.
Dr. Subhra Mondal is a researcher in the Honors Program at Duy Tan University. She received her Ph.D. in Management in Retail studies. Her research interests are concerned with brand management, brand equity with innovative tools, smart tourism, destination marketing, social media marketing, AI & Web 5.0 & digital recruitment.