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Honor Thy Label: Dr. Bronner's Unconventional Journey to a Clean, Green, and Ethical Supply Chain by Gero Leson
English | March 9, 2021 | ISBN: 0593087410 | 298 pages | PDF | 26 Mb
In Honor Thy Label, Dr. Bronner's head of Special Operations, Gero Leson, reveals the inside story of how a little-known family-run soap company grew from countercultural roots to create a revolutionary fair trade and organic supply chain from the ground up-and rode the waves of popular demand without losing sight of the process. Through stories of harrowing setbacks and hard-won triumphs in projects that spanned the globe, in Sri Lanka, Ghana, India, and beyond, Leson demystifies the process of building and scaling ethical production. And he proves that if done right, the results ripple outward to benefit customers, communities, and the environment we share.
Told with spirit and conviction, Honor Thy Label invites socially conscious entrepreneurs and shoppers on a journey to break the boundaries of production with the pioneers of socially just business-spreading Dr. Bronner's radical vision of simple ingredients with cosmic impact.
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