How to Write a Cover Letter

In today's crowded job markets, anything you can do to bring yourself to the front of the line is going to be a career changer. When 75-99% of all resumes are kicked out by automated bots, the initial words you choose have never been more critical. Since a cover letter can be no more than a single sheet of office paper, with plenty of negative space to lead the eye, it is of utmost importance to consider your words carefully.
Never one to shy away from the deceptive complexities of seemingly simple things, I will deconstruct cover letters and reveal the whys behind the whats, the iron-clad rules one should never break, and when to toss those maxims out the window. Using easy-to-understand language and step-by-step methodology, you will be coached, encouraged, and given suggestions every step of the way.
YOU'LL LEARN:What a cover letter needs and the layout expectations you can manipulate to guide the reader's eye where you want it to go.Style, nuance, and tricks you can apply to any written project, including when to evoke emotion and editing tricks no one should be without.Beyond the job posting- using your cover letters as broadly as possible, making a fillable generic, and how to prospect.How even a little bit of research can mean the difference between your cover letter landing an interview or landing in the trash.In a style guide specific to cover letters, we explore tips and suggestions unique to competitive job markets and how to spin and when to color.Red flags, deal-breakers, and warning signs to avoid yourself, as well as danger signs a prospective employer might not be worth the trouble.There is at least one exception with every hard and fast rule; learn how to turn your red flags into a celebratory banner and lean into certain "flaws".And so much more!


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