Problem Hunting The Tech Startup Textbook

In Problem Hunting:The Tech Startup Textbook, Brian Long offers a tactical approach to building a tech company based on his experience growing a multi-billion dollar software business and selling another business to Twitter for nine figures. This is a daily playbook that any budding entrepreneur will return to over and over again as a reference when building their business.
Problem Hunting is broken down into chapters giving simple, step-by-step advice for each stage and functional department needed to run a startup tech company:Finding and testing product market fitCreating and refining your productSelling and marketing your new solutionHiring your team and building your cultureMobilizing financial, legal, and compliance functionsPitching investors and securing fundingBuilt upon learning and anecdotes from a unicorn founder,Problem Hunting has everything prospective entrepreneurs and leaders need to start their business.


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