The Economy of Attention

In a world designed to hijack your attention, The Economy of Attention takes a deep dive into the science, systems, and culture that have turned your focus into a billion-dollar commodity. This provocative book explores how tech companies, social media platforms, and even workplace trends exploit the brain's natural vulnerabilities for profit-leaving individuals overwhelmed, distracted, and burned out.
Blending neuroscience, behavioral economics, and cultural analysis, this book unpacks:Why your brain is wired for distraction-and how that's being weaponizedHow the "attention economy" reshapes productivity, education, politics, and creativityThe hidden cost of multitasking, hyperconnectivity, and constant alertsWhat focus inequality means for society-and who benefitsHow to take back control in an age of mental fragmentationWhether you're a professional, a student, a parent, or simply exhausted by modern life's noise, this book will challenge the way you think about focus-and offer a roadmap for reclaiming your mind in a world that profits when you lose it.

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