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Created by Scott Lancaster | Last updated 9/2021
Duration: 1h 27m | 1 sections | 17 lectures | Video: 1280x720, 44 KHz | 1.7 GB
Genre: eLearning | Language: English + Sub
How to plan and organise a successful product or brand launch, whether you have a huge budget or no budget at all.
What you'll learn
What makes a successful launch and how to create a strategy to optimise for success.
How to create an effective and organised plan leading up to your launch date.
How to create your own unique sales funnel for your brand to ensure you have customers dying to buy your product or service on launch day.
How to take your product or service and create an irresistible offer your customers can't resist.
What brand assets you need to fully pull off a launch strategy for your brand.
How to use the data you capture properly and what data is more valuable for you dependant on your strategy.
How to generate awareness for your launch date, using both paid and free methods.
How to educate your target audience so they see your product as desirable and a 'must-buy'.
How to make the purchasing process effortless for your customers, so you maximise your conversion rate.
How to grow your customer base with aftercare methods to ensure you can get more sales from your existing customer base.
Requirements
No experience needed. Just a hunger to make your brand a huge success and an ability to take things step by step.
Description
Launching a business or brand is a science.
It does not come down to luck.
The truth is anyone can launch a brand or business... and make sure it is a huge success.
But without the knowledge and a solid plan in place, it is very, very difficult.
This was the reason we developed this course.
Our single goal with this course is to help guide you through every step of building an unbeatable launch strategy.
There are many ways to launch a brand or business.
Some work and some simply don't.
If you are easily overwhelmed and need structure to your learning, this course stays with you and guides you every step of the way.
We have boiled down the complex practices and techniques to make them super simple and easy to understand.
This course leaves no stone unturned and helps you understand not only what you need to do, but why it is going to work.
We could write all day about how much this course is going to help you, but we'll let the introductory free lessons speak for themselves.
Enjoy the course and we're excited to see how you use what you learn here to create an amazing launch for your brand, business or product.
Who this course is for:
Someone wanting to fully understand the steps needed to achieve a successful product or brand launch.
A business owner who has tried to launch a business before, but has not managed to achieve the success they wanted. This course will show you how to optimise every step.
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