Domestika – Visual identity Design for Businesses

In this course, Diego Fernández will guide you in creating unique visual identities, exploring how aesthetics and concepts can reflect the essence of each client in a unique way.
Through a practical and conversational approach, we will address how the direct and personal relationship with the client enhances the creative process.
It will teach you to gather essential information informally and transform it into visual ideas that stand out in their environment. The content of the course covers from the initial conceptualization to the execution of differentiated graphic solutions, without depending exclusively on logo design.
What is this course's project?
The final project consists of designing a complete visual identity for a real or fictional client.
Through this project, you will apply step by step everything you learned during the course, from the initial research to the final design presentation.
Who is this online course for?
Designed for graphic designers and visual creatives looking to deepen their skill in creating complete, personalized visual identities.
It is ideal for those who already have a basic knowledge of using tools such as Illustrator and Photoshop and wish to expand their ability to work conceptually and practically with clients.
Requirements and materials
To participate in this course, it is essential to have prior knowledge of graphic design and basic use of design software such as Illustrator and Photoshop.
It is recommended to have materials on hand to sketch ideas and perform visual tests.
Homepage

https://www.domestika.org/en/courses/3428-visual-identity-design-for-businesses