Behaviour Change for Sustainability

What you'll learn
Apply Just Transition principles to design fair, inclusive sustainability changes that ensure benefits are shared equitably.
Understand key principles of behavioural science and how they can be applied to drive sustainability initiatives within organisations.
Identify behaviour gaps, find opportunities for change, and set SMART goals to achieve effective sustainability outcomes.
Acquire hands-on tools and techniques for developing and implementing sustainable behaviours, including the use of key sustainability frameworks.
Requirements
Prior knowledge of sustainability is not required, but can be helpful in delving deeper into activities.
No specialised software is needed, all tools and resources will be provided within the course.
An interest in learning how to integrate sustainability into business practices.
A willingness to engage in reflective exercises and apply concepts to real-world business scenarios.
Description
Looking to make your workplace more sustainable, but not sure where to start? This practical, beginner-friendly course introduces professionals to the power of behavioural science in driving sustainable transformation within organisations.Delivered by Laura McDermott, CEO of Colectivo and Lecturer of Applied Behavioural Design at IE Business School, the course is ideal for anyone looking to bridge the gap between sustainability goals and behaviour change strategies at work.Throughout the course, you'll explore accessible, real-world examples, such as moving to a paperless office, encouraging sustainable commuting, and implementing new Ways of Working - that bring behavioural science concepts to life. These examples will be used to illustrate how everyday workplace initiatives can be designed to foster greater buy-in.Along the way, you'll gain a practical understanding of why behaviour change is critical to meeting sustainability goals, the core principles of a Just Transition, and how to identify key opportunities and gaps for change within your organisation. You'll be introduced to frameworks like the COM-B model (Michie, Van Stralen, & West, 2011), which provide a structured approach to exploring key questions around people-focused transformation.By the end of the course, you'll understand how to link sustainability goals with behavioural change, define SMART goals, and design actionable plans for driving lasting impact. Ideal for professionals and leaders aiming to embed sustainability into their day-to-day work, this course equips you with the tools to lead behaviour-driven change across your organisation.For those new to sustainability, we recommend pairing this with our "Sustainability in Practice" course, which offers a practical foundation.Complete the course to earn a Certificate of Completion and showcase your new skills.
Who this course is for
Senior leaders, chief people officers, and managers who are looking to drive sustainability initiatives within their organisations and increase multi-stakeholder buy-in. It is particularly suited for those interested in understanding how to leverage behaviour change to implement sustainability actions.
Whether you're a sustainability manager, HR professional, business strategist, or change agent, this course will provide you with the tools and frameworks needed to implement effective, behaviour-driven solutions.
It is also perfect for individuals who want to lead or support a Just Transition within their organisation, ensuring that sustainability efforts are inclusive and equitable.
No prior experience in behavioural science is required, just a passion for making a meaningful impact and a commitment to driving positive change.
As this is an introductory course, no prior experience in behavioural science is required, just a passion for making a meaningful impact and a commitment to driving positive change.
Homepage

https://www.udemy.com/course/behaviour-change-for-sustainability-with-colectivo/

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