Artificial Intelligence (AI) in Business Strategy

What you'll learn

Understand the role of AI and Artificial Intelligence in shaping modern Business Strategy across industries
Identify different AI tools used for forecasting, automation, and competitive analysis
Interpret business data to support informed strategic decisions
Evaluate how AI improves long-term strategic planning and scenario analysis
Analyze customer behaviour using AI-driven insights and segmentation models
Assess ethical, operational, and strategic considerations when implementing AI

Requirements

No Experience needed. The course is suited for beginners.

Description

This course contains the use of artificial intelligence.
Artificial Intelligence is transforming how businesses compete, plan, and grow. The question is no longer if you should use AI in business strategy, but how you can use it effectively to make smarter decisions.
In this course, you will learn how AI and Artificial Intelligence tools support strategic planning, customer insights, and financial forecasting. Instead of focusing on coding, this program explains AI from a business leadership perspective. You will understand how data becomes the foundation of smart decisions, how predictive models reduce uncertainty, and how AI-driven insights improve long-term competitive advantage.
We begin with a clear introduction to AI in business strategy. Then, you will explore different AI tools used in modern organizations, including predictive analytics, automation systems, and intelligent dashboards. You will discover how AI supports scenario planning, customer segmentation, revenue forecasting, and risk assessment.
By the end of this course, you will be able to
• Identify AI tools that align with your business goals
• Use data to support executive-level decision-making
• Improve strategic planning using AI-based insights
• Strengthen customer-centric strategies through intelligent analysis
• Apply AI concepts to financial performance and forecasting
• Evaluate opportunities and risks in AI adoption
This course is ideal for managers, entrepreneurs, consultants, MBA students, and professionals who want to stay competitive in a rapidly evolving business environment.

Who this course is for

Professionals transitioning into AI-focused strategy roles
Managers responsible for planning and forecasting
Business executives seeking data-driven strategic insights
Entrepreneurs planning AI-enabled growth strategies

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